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Web Analytics: What, Why and How to Get Started
So you've got a website. How well does it work? Is it doing what it's supposed to be doing? And what is it supposed to be doing anyway? No idea how to answer these questions? Well Web Analytics is the solution for you! Part science, part math and part luck Web Analytics is the process of measuring your online prescience, identifying problems and testing possible solutions. In this talk Justin will give a broad overview of web analytics and show you how to get started instantly.
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